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C3 Demos / Stats

C3 Summit Audience Profile: 2012 & 2013

C3 Summit Attendance: Average Time Attended: Average Audience Composition:
403
453 		C3 2012 = 51% (2 day Summit)
C3 2013 = 93% (1day Summit) 		C3 2012 = 20% Int'l / 80% US
C3 2013 = 35% Int'l / 65% US

C3 Summit Demographics: 2012-2013 Combined

Average Age: Male / Female: Average HHI:
45.8 62% / 38% $156,100
  Comp %
College+Graduate Degree: 87%
Top Management: 84%
Business Owner/Partners: 59%
Business Decision Makers: 87%
IT/Operations Decision Makers: 74%
Financial/Management Decision Makers: 89%
Source:
2012-2013 C3 Summit Study (615 respondents combined)



Attendee Reasons for Participating/Exhibiting at C3 Summits: 2012 & 2013

  • To seek contacts for future business - 86.0%
  • To meet existing clients or partners - 72.3%
  • To raise profile of company/organisation - 45.2%
  • To explore new business - 31.5%
  • To look for a local partner - 21.8%
  • To support local existing partner - 21.1%
  • To monitor/learn about competition - 16.1%
  • To measure the Middle East market for potential business - 8.3%

Attendee "Satisfaction" Research re: C3 Summits: 2012 & 2013

  • 98% of attendees rated the C3 Summits as good to excellent
  • 97% of attendees stated the C3 Summits exceeded their expectations
  • 96% of attendees found the C3 Summits successful in meeting their business objectives
  • 96% of attendees would like to attend C3 Summit 2014
  • 94% of attendees improved their business profile in the region
  • 87% of attendees planned to discuss opportunities with up to 3 attendees
  • 83% of attendees established contacts for future business relationships
  • 78% of attendees have reviewed 2 or more C3 2012 panel videos, all of which are posted on the C3 2012 website:
    http://www.c3business2012.com/agenda